Advertising to Children: New Directions, New Media by M. Blades,C. Oates,F. Blumberg,B. Gunter PDF

By M. Blades,C. Oates,F. Blumberg,B. Gunter

this crucial resource for college kids, researchers, advertisers and oldsters studies the debates and provides new examine approximately ads to teenagers. Chapters hide meals and alcohol ads, the consequences of product placement and new media advertisements, and the position of oldsters and academics in supporting childrens to benefit extra approximately advertising.

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Advertising to Children: New Directions, New Media by M. Blades,C. Oates,F. Blumberg,B. Gunter


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